Marketing Manager
Ozow · Cape Town · OnSite
About the job
Meet Ozow Ozow is a leading fintech company that's redefining digital payments in South Africa and beyond. We're dedicated to making payments more accessible, secure, and convenient for both businesses and consumers. As a fast-growing player in the financial technology sector, Ozow fosters a culture of innovation, diversity, and inclusivity. We believe in pushing the boundaries of what's possible and are committed to making a positive impact on the world through our payment solutions. More about this Ozow fantastic position We're looking for a Marketing Manager to act as the strategic counterpart to our Head of Marketing, owning the content strategy, running the operational engine of the marketing department, and managing a direct report/s. This is a genuine dual role, combining real strategic input with hands-on operational ownership, and it comes with a clear path to grow. Your role and responsibilities People Management & Development Manage, coach, and develop any reports Set clear expectations and provide the mentorship needed for your direct report to grow Marketing Strategy Contribution & Content Ownership Interpret and contribute materially to the broader marketing strategy, acting as a genuine strategic counterpart to the Head of Marketing Own the content strategy end to end, with your direct report as a key contributor Act as the second layer of interrogation on all content before it reaches the Head of Marketing, adding research depth, technical comprehension, and insight Departmental Operations & Workflow Operationalise the marketing function, managing brief intake, studio and team workflow, and the balance between brief volume and production capacity Run stand-ups and set the standard of accountability within the team Act as the escalation point when delivery is at risk, and resolve competing stakeholder priorities before they reach the Head of Marketing Agency & Partner Management Serve as the first point of contact for external partners across the line, including the PR agency, performance agency production agency, and out-of-home This can also extend to merchants and partners, where you will be identifying co-marketing opportunities Translate strategy into strategic briefs, and brief these into the Content Strategist for detailed production briefs Support the Head of Marketing and the Product Marketing Manager in developing go-to-market strategies for products Support the Commercial team in client pitch scenarios Manage external agencies across more than one discipline to ensure delivery on brief, on time, and on budget Assess Ozow's participation in events and activations, determining the strategic rationale, the role the event plays, and the appropriate level of investment - importantly take full ownership of the marketing programme around these events Campaign Leadership & Performance Lead large-scale out-of-home and digital campaigns end to end Use funnel and campaign performance data, including lead volume, conversion, transaction rates, and revenue, to assess and improve campaign impact Report on performance monthly, including cost per acquisition and conversion quality Tool Utilization + Change Management Ensure proper utilization, or introduce and embed new work management tools to support brief intake and delivery tracking Contribute to policy, process, and documentation to support a consistent, department-wide workflow Automation and AI Explore and apply AI tools to support content review, briefing, and workflow efficiency Identify opportunities to streamline agency and production workflows through automation where relevant You are an ideal candidate if You have a relevant marketing qualification (degree or equivalent) You have proven experience owning a content strategy end to end, not just executing content calendars - 2+ years experience You have experience contributing to, interpreting, and executing against a broader marketing strategy You have experience in fintech or fintech adjacent sectors You have a B2B marketing background You have experience managing marketing operations or departmental workflow, including brief intake and delivery management You have experience managing external agencies across more than one discipline, such as PR, performance, media, or production You have strong writing and ed
Requirements
Marketing